{"product_id":"digital-supermarketwala-secrets-to-winning-consumer-india-through-aisles-apps","title":"Digital Supermarketwala","description":"\u003ch2\u003eDigital SupermarketWala by Damodar Mall and Harsh Mall – Secrets to Winning Consumer India Through Aisles \u0026amp; Apps\u003c\/h2\u003e\n\u003cp\u003eWhy does the neighbourhood kirana still thrive in the age of quick commerce? \u003cstrong\u003eDigital SupermarketWala\u003c\/strong\u003e by Damodar Mall and Harsh Mall decodes the next chapter of India's consumer revolution, as digital commerce, local stores, supermarkets, social media and AI converge.\u003c\/p\u003e\n\u003cp\u003eMore than a decade after \u003cstrong\u003eSupermarketwala\u003c\/strong\u003e, retail veteran Damodar Mall returns with Harsh Mall to explain what really shapes buying decisions in one of the world's most dynamic consumer markets.\u003c\/p\u003e\n\u003ch2\u003eAbout This Book\u003c\/h2\u003e\n\u003cp\u003eThrough stories, memorable frameworks and case studies, the authors ask what JioMart, DMart Ready, Meesho and Amazon can teach us about the Indian shopper, and how the contest and cooperation between online and offline will play out.\u003c\/p\u003e\n\u003cp\u003eThey revisit favourite ideas from the original book and add fresh concepts for a digital-first India, including how AI may change the way the country shops.\u003c\/p\u003e\n\u003ch2\u003eWhat You'll Discover\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eWhy the neighbourhood kirana still thrives in the age of quick commerce\u003c\/li\u003e\n\u003cli\u003eWhat JioMart, DMart Ready, Meesho and Amazon reveal about Indian consumers\u003c\/li\u003e\n\u003cli\u003eHow online and offline retail will compete and collaborate\u003c\/li\u003e\n\u003cli\u003eHow AI and social media are reshaping consumer behaviour\u003c\/li\u003e\n\u003cli\u003eFrameworks and case studies on what really influences buying decisions\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003ePerfect For\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eEntrepreneurs, founders and retailers\u003c\/li\u003e\n\u003cli\u003eMarketers and brand managers\u003c\/li\u003e\n\u003cli\u003eReaders of the original Supermarketwala\u003c\/li\u003e\n\u003cli\u003eAnyone who wants to understand why India shops the way it does\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWhy You'll Love This Book\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eDigital SupermarketWala\u003c\/strong\u003e is a lively, practical guide to the forces changing Indian retail. If you want to understand not just where India shops but why, Damodar Mall and Harsh Mall offer insight and clear frameworks.\u003c\/p\u003e","brand":"Damodar Mall \u0026 Harsh Mall","offers":[{"title":"Default Title","offer_id":68015152726291,"sku":"BY13.6963","price":290.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0812\/4494\/6707\/files\/DigitalSupermarketwala-1.avif?v=1794560086","url":"https:\/\/booksandyou.in\/products\/digital-supermarketwala-secrets-to-winning-consumer-india-through-aisles-apps","provider":"Books and You","version":"1.0","type":"link"}