{"product_id":"mass-communication-in-india-hindi","title":"Mass Communication In India | Hindi","description":"\u003cp\u003e\u003cstrong\u003eMass Communication In India (Hindi)\u003c\/strong\u003e by Keval J. Kumar presents a thorough introduction to the principles, history, and development of mass communication in India in Hindi. This revised edition explains how advances in telecommunications, broadcasting, computing, digital media, and the internet have reshaped communication while introducing readers to both foundational concepts and contemporary media practices. It is well suited to Hindi-medium students, educators, and candidates preparing for competitive examinations.\u003c\/p\u003e\n\n\u003cp\u003eWritten in accessible language, the book combines communication theory with practical insights into India's evolving media environment. It covers traditional and digital forms of communication, helping readers understand the role of media in society, journalism, and the rapidly changing world of information and communication technologies.\u003c\/p\u003e\n\n\u003ch2\u003eAbout This Book\u003c\/h2\u003e\n\n\u003cp\u003e\u003cstrong\u003eMass Communication In India (Hindi)\u003c\/strong\u003e explores the core principles of mass communication before examining the growth of journalism, print media, radio, television, cinema, advertising, public relations, and digital communication. It explains communication models and the impact of new media, providing readers with a structured understanding of the subject.\u003c\/p\u003e\n\n\u003cp\u003eThis updated edition also introduces a dedicated section on Mass Media, Intellectual Property Rights (IPR), and the Public Domain, highlighting the legal and ethical aspects of modern communication. Each chapter includes recommended readings, primarily by Indian authors, making the book a valuable academic resource for further study and research.\u003c\/p\u003e\n\n\u003ch2\u003eWhat You'll Discover\u003c\/h2\u003e\n\n\u003cul\u003e\n\u003cli\u003eFundamental concepts and theories of mass communication.\u003c\/li\u003e\n\u003cli\u003eCommunication models and the evolution of Indian media.\u003c\/li\u003e\n\u003cli\u003eCoverage of journalism, print media, radio, television, and cinema.\u003c\/li\u003e\n\u003cli\u003eInsights into advertising, public relations, and digital communication.\u003c\/li\u003e\n\u003cli\u003eThe impact of new media and communication technologies.\u003c\/li\u003e\n\u003cli\u003eMedia ethics and contemporary communication practices.\u003c\/li\u003e\n\u003cli\u003eAn introduction to Intellectual Property Rights (IPR) and the Public Domain.\u003c\/li\u003e\n\u003cli\u003eRecommended readings to support further academic learning.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003ePerfect For\u003c\/h2\u003e\n\n\u003cul\u003e\n\u003cli\u003eHindi-medium students of journalism and mass communication.\u003c\/li\u003e\n\u003cli\u003eMedia studies and communication students.\u003c\/li\u003e\n\u003cli\u003eEducators teaching mass communication.\u003c\/li\u003e\n\u003cli\u003eMedia professionals seeking a Hindi reference.\u003c\/li\u003e\n\u003cli\u003eCandidates preparing for competitive examinations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWhy You'll Love This Book\u003c\/h2\u003e\n\n\u003cp\u003e\u003cstrong\u003eMass Communication In India (Hindi)\u003c\/strong\u003e provides a clear and structured understanding of India's communication landscape while covering both traditional media and emerging digital platforms. Its combination of theory, practical topics, and updated legal and ethical discussions makes it a reliable resource for academic study and professional reference.\u003c\/p\u003e","brand":"Keval J. Kumar","offers":[{"title":"Default Title","offer_id":54487572087059,"sku":"BY11.881","price":470.0,"currency_code":"INR","in_stock":true}],"url":"https:\/\/booksandyou.in\/products\/mass-communication-in-india-hindi","provider":"Books and You","version":"1.0","type":"link"}