{"product_id":"the-behavioral-finance-way-hardcover","title":"The Behavioral Finance Way | Hardcover","description":"\u003cp\u003e\u003cstrong\u003eThe Behavioral Finance Way: Mindful Investing Guide for Indian Investors\u003c\/strong\u003e by Dr. Meghna Dangi examines how emotions, mental biases, and individual behaviour can influence investment decisions. Written specifically with Indian investors in mind, the book connects behavioural finance concepts with real-world market situations to help readers understand the psychological factors behind their financial choices.\u003c\/p\u003e \u003cp\u003eThe book focuses on common challenges such as fear, greed, overconfidence, emotional reactions during market volatility, and decisions that may conflict with an investor's risk mindset or financial goals. It offers a behaviour-focused perspective on investing rather than concentrating only on financial knowledge or market information.\u003c\/p\u003e \u003ch2\u003eAbout This Book\u003c\/h2\u003e \u003cp\u003e\u003cstrong\u003eThe Behavioral Finance Way: Mindful Investing Guide for Indian Investors\u003c\/strong\u003e explores the relationship between investor psychology and financial decision-making. It looks at how mental biases and emotional triggers can affect choices, particularly when markets become uncertain or volatile.\u003c\/p\u003e \u003cp\u003eDesigned around the Indian investment context, the book uses market scenarios and behavioural finance principles to address issues that investors may encounter in their financial journey. It encourages readers to recognise their own investor personality and understand how their behaviour can influence the way they approach risk and investment decisions.\u003c\/p\u003e \u003cp\u003eThe book is written by Dr. Meghna Dangi, a Chartered Accountant and PhD in Behavioral Finance, bringing academic knowledge of investor behaviour together with insights from Indian financial markets.\u003c\/p\u003e \u003ch2\u003eWhat You'll Discover\u003c\/h2\u003e \u003cul\u003e \u003cli\u003eMental biases that can influence investment decisions\u003c\/li\u003e \u003cli\u003eInvestor personalities and the emotional triggers behind financial choices\u003c\/li\u003e \u003cli\u003eHow fear, greed, and overconfidence affect investment behaviour\u003c\/li\u003e \u003cli\u003eWays to approach market volatility with greater discipline\u003c\/li\u003e \u003cli\u003eCommon investment mistakes that can affect long-term outcomes\u003c\/li\u003e \u003cli\u003eThe relationship between risk mindset and financial goals\u003c\/li\u003e \u003cli\u003eBehavioural finance concepts applied to Indian market scenarios\u003c\/li\u003e \u003cli\u003eA culturally relevant perspective on investing in India\u003c\/li\u003e \u003c\/ul\u003e \u003ch2\u003ePerfect For\u003c\/h2\u003e \u003cul\u003e \u003cli\u003eIndian investors interested in behavioural finance\u003c\/li\u003e \u003cli\u003eReaders who want to understand the psychology behind investment decisions\u003c\/li\u003e \u003cli\u003eInvestors looking to recognise emotional triggers and mental biases\u003c\/li\u003e \u003cli\u003eReaders interested in disciplined approaches to market volatility\u003c\/li\u003e \u003cli\u003eThose exploring the connection between risk preferences and financial goals\u003c\/li\u003e \u003c\/ul\u003e \u003ch2\u003eWhy You'll Love This Book\u003c\/h2\u003e \u003cp\u003e\u003cstrong\u003eThe Behavioral Finance Way: Mindful Investing Guide for Indian Investors\u003c\/strong\u003e brings behavioural finance into the context of Indian investing, focusing on the emotions, biases, and decision-making patterns that can shape investor behaviour. Its combination of behavioural concepts and Indian market scenarios gives readers a practical framework for reflecting on how they approach investment decisions.\u003c\/p\u003e","brand":"Dr. Meghna Dangi","offers":[{"title":"Default Title","offer_id":67615788335379,"sku":null,"price":1380.0,"currency_code":"INR","in_stock":true}],"url":"https:\/\/booksandyou.in\/products\/the-behavioral-finance-way-hardcover","provider":"Books and You","version":"1.0","type":"link"}