Capitalize On Your Success - The Ultimate Guide To Getting The Money, Growing The Business And Doing The Deal

Growing a business you can sell, putting a deal together to buy another company or taking on outside capital to foster growth all require a certain know how in terms of language, preparation and process. Rarely do business owners use the resources and strategies that have been tried and tested by major companies and brands. Instead most business owners choose to bootstrap, hope their company can keep up by growing organically and forge ahead without thinking about how to make their single biggest asset - their company - worth as much as possible. In Capitalize On Your Success, investment banker Julie Garella demystifies Wall Street and the capital markets offering straightforward advice and answers in place of incomprehensible business jargon and lofty financial theories. With her decades of experience working with closely held companies, Garella creates a unique, definitive guide for all business owners looking for step by step guidance and clearly focused strategies. Her accessible approach shows business owners how to grow a business they can sell, realize the importance of capital and why debt is not a dirty word, understand what investors look for when backing a company, develop long term financial strategies that create value, discover the intangible extras in a deal - what makes a company worth more, know what needs to be in place beforehand to make a deal happen. An indispensible resource, Capitalize On Your Success takes the key concepts of funding, growing and selling a company and distills them into practical knowledge every business owner can use.