India - Culture Smart!: The Essential Guide to Customs & Culture

India, with its population of 1.2 billion, is as varied and colorful as the spice markets of Old Delhi. Each region, caste, and community has its own unique culture, shaped by histories of conquest, creativity, and religion, and expressed through distinct languages, social customs, art forms, and life expectations. Despite recent political and economic changes, much of India remains the same—a total sensory experience. The chaos and beauty of color and sound, the changing language every ten miles, the variations in spicy and sweet foods, the ever-present smells of public life, and the invasion of personal space will challenge even the most experienced traveler. Surrendering to your senses helps you embrace the essence of India and understand its people.

Indians live with paradox. Proud traditions and patriotism coexist with tensions and prejudices rooted in age-old rivalries. Ancient temples may be plastered with signs advertising the latest technologies. The rapid urbanization of the last century has given rise to burgeoning slums and an affluent middle class that was nonexistent a few decades ago. Steeped in tradition, exceptionally fatalistic, and intensely passionate about their culture, Indians are ingenious, adventurous, and creative. Show interest in their country, and most will respond with genuine warmth and friendship. However, they also have indelible ties to family and community that form boundaries and influence decisions that may not always seem reasonable or ethical to outsiders.

Culture Smart! India will make you aware of basic values and behavioral norms, show you how to navigate cultural differences, and connect with real people, offering invaluable insights into this endlessly fascinating land.